The Economist is outsourcing and collaborating with its audience in an effort to reinvent itself. Project Red Stripe is a small group of employees charged with coming up with some revolutionary ideas and implementing them in a 6 month time-table, the mission:
… Keep ReadingWe’re a small team set up by The Economist Group, the parent company of the eponymous newspaper. Our mission is to develop truly innovative services online. We already have some ideas, of course. But as champions of
This is one of the questions we have been invited to address on a panel discussion at the Innovation in Publishing conference at the London College of Communication on Thursday 15th March.
Are we yet taking it seriously? Is the question that I will address in the 3-5 minutes allotted to each panelist. But since there is a lot to say and a picture is worth a thousand words, perhaps the thing to do will be to link to this … Keep Reading
There have been many informative follow-ups to the Rubin speech mentioned here 2 days ago. Surely the most insightful analysis comes from Danny Sullivan. If one follows some of the links in his posting one can see how amazingly thorough Danny is. The bravest posting was mildly critical of Microsoft from the Microsoft-employed blogger Don Dodge. Tim O’Reilly speaks eloquently in Google’s defence. He usually does on Book Search. So does Lawrence Lessig. Andrew Grabois’s … Keep Reading
Blogmosis denotes the tendency for business and management decisions to be implemented, presented and conducted in semi-public. BuzzMachine has a great example of blogmosis this morning. When Alan Rusbridger OK’ed Jeff Jarvis blogging this company-wide, strategic, pep-talk, did he realise that so much of what he was saying would ricochet around the blogosphere and presumably echo in all competing boardrooms? Probably not, but it really does not matter. Indeed, widespread interest may help in the process of change.
I was … Keep Reading
The PPA (Periodical Publishers Association) provides a fabulous amount of information about and for the magazine industry through its publications, web sites and member services. It also provides training courses for the industry. So it is good to see that it is now running a one day workshop on digital magazines. It is being run by John Weir who has a blog Digital Magazines which we find a useful source of news on developments. I have no … Keep Reading
Powered by