STM (Scientific, Technical and Medical) publishing has been an extraordinarily profitable area for the big academic publishers in the last 30 years. But this last Autumn it was dealt a potentially fatal blow. Robert-Jan Smits from the European Commission and Marc Schiltz representing Europe’s largest research founders announced Plan S, a radical initiative designed to ensure that by 2020 all research papers arising from funding provided by 11 European funders are made
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At Exact Editions, we specialise in assisting publishers with breaking into the institutional market. In recent years, we have proved that there is a broad and exciting landscape for academically relevant magazines to explore. Selling site-wide subscriptions to universities, research institutions and corporations opens up a path for increasing annual revenue.
Additional revenue aside, the institutional market represents a real opportunity to establish a new, young readership that will be responsible for the future longevity of the magazine. Students who … Keep Reading
The BBC Radio 4 programme The Bottom Line had an informed and expert discussion last week on print magazines and their digital evolution. Many good points were made: Terri White, editor-in-chief of Empire magazine was particularly good on the ways in which magazines business models now have to be multi-threaded: covering some or all of print copy sales, advertising, advertorial, subscriptions, podcasts, Instagram, website and social media. The panel was also good at explaining … Keep Reading