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Magazines on the iPad

Joe Wikert has posted a pretty strong complaint on his Publishing 2020 Blog:

Where Are All the iOS Magazine Subscription Apps

…….
I’m certainly not the first to blog about this and I doubt I’ll be the last. What I can’t understand though is why, after Apple made in-app subscriptions possible months ago, are none of the big guys selling their magazines that way?

Does it have to do with Apple’s 30% cut? Are they all trying to find a

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Shared Access Codes

One of the requirements of the Apple iOS system is that an app should be shareable across devices. Speaking for myself, I now have three bits of Apple kit with the iPhone OS: an iPod Touch, an iPhone and an iPad. I also have a MacBook Pro — and am wondering when Apple will enable apps to run across the desktop. Following the introduction of the iPad, the Exact Editions apps now have a system of ‘shared access codes’ through … Keep Reading

Nominalism, Realism and Digital Books

There is a quasi-philosophical disagreement underlying the steady digitisation of literature. A radical disagreement about what digital books really are. In a strange manner this dispute parallels the controversy between nominalists and realists in medieval scholastic philosophy about the status of universals (properties, numbers, virtues etc). Texts in the twenty-first century take the place of properties in the fourteenth. Are books more than texts, are texts more than digital file formats? Are these abstract concepts: “red”, “thirteen”, “chastity” real entities … Keep Reading

Stone, scissors, paper: and the Digital Book Race

It sometimes seems that Google, Apple and Amazon are engaged in a three-way fight over the digital books space. They each have a very important area of strength: Google dominates search (and search-based advertising), Apple leads and designs the very best consumer devices, Amazon has amazing strength in consumer transactions (logistics). And the three fighters are subtly trying to manoeuvre the struggle into the terrain where their particular strengths dominate. So Google is building a massive library that will interact … Keep Reading

Optimising e-Commerce in the iOS App Store

It would seem to be potentially useful to report some experience as to what works in publishing books and magazines through the iTunes app store. Exact Editions has been offering iPhone app access for magazines with Exactly for over a year and we believe that there are some lessons that can be drawn and shared (without either revealing trade secrets or breaching the confidence of our publishers — who own the sales data that we collect on their behalf). This … Keep Reading

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