What would Google do? I think that the CEO of any magazine company should ask themselves this question. We are now in a really tough recession. Advertising is getting scarce, shrinking in print and going to the web. Subscriptions are tough. News stand sales are tougher. Magazines and periodicals are explicitly excluded from the scope of the Google Settlement with the Authors and Publishers. But what would Google do with magazines?
The short answer is that Google would not be … Keep Reading
Real Travel joins the shop
Sidewalk skates in to our shop
Amazon announces its new Content Distribution Network: Cloudfront. This allows their ‘pay as you go’ web services to be even more widely and efficiently distributed, see a helpful blog at allthingsdistributed. Think of your content as being distributed in the higher reaches of the atmosphere accessible to all, from the cirrus layer. Cirrus clouds being those “which may appear as delicate white filaments, featherlike tufts, or fibrous bands of ice crystals.” Cloudnomenclature.
Media will benefit from this … Keep Reading
The recession is hitting magazines hard and there is no doubt that 2009 is going to be a tough year. Bad news this week from Haymarket, Centaur, and Time Out. These are publishers with top quality magazine properties. We assume that it must be even tougher for the second tier players. Advertising, mostly the lack of it, is a big part of the problem. But circulation figures are also being challenged. This makes it really incomprehensible that … Keep Reading
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