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Author: adamhodgkin Page 18 of 151

Disruptive Innovation in the Magazine Industry

Clayton Christenson’s theory of disruptive innovation has had enormous influence on management thinking and investor’s approach to information technology.

The basic idea is explained at his web site.

As companies tend to innovate faster than their customers’ needs evolve, most organizations eventually end up producing products or services that are actually too sophisticated, too expensive, and too complicated for many customers in their market.

Companies pursue these “sustaining innovations” at the higher tiers of their markets because this is

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Moving from months to moments

The Guardian carries an interesting interview with Duncan Edwards the CEO of Hearst Magazines International. He has been with the company for 25 years and he has an interesting take on the competitive environment that magazine publishers now face:

Faced with competition from the BuzzFeed generation of digital upstarts, Edwards, chief executive of Hearst International, delivered an edict to his magazine editors: “From months to moments”.

“With the advent of mobile, smartphones and tablets, consumer expectations have changed,” he says.

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Free Access ByPlace to When Saturday Comes

 

 

 

When Saturday Comes, “the half decent football magazine” is running a special promotion in Brazil over June and July this summer, offering spectators at various World Cup fan parks the opportunity to read the magazine for free. Using the Exact Editions ByPlace™ technology, any iPad or iPhone user within various fan parks across Brazil will be able to read When Saturday Comes for free, including the special edition World Cup Team Guide. 

Here is a list … Keep Reading

Stacks and Clouds and Apps ByPlace

Apple had a really big WWDC with lots of stuff for developers to digest. One of the most interesting comments came from Benedict Evans who has developed a theory about the different directions in which Apple and Google are travelling. Apple is taking advantage of its deep hold of devices (phone, tablet, desktop) to drive software down into the individual’s device and the software it runs, whereas Google is moving everything in the opposite direction, away from dumb glass up … Keep Reading

Whisky Magazine at the Blackbird Public House

The Blackbird Public House and Oyster Bar in Vancouver is the first public bar to provide complete free access to the Whisky Magazine app.

So if you are in Vancouver, and feel inclined to educate your palette with some of the finest malt whiskies and choice Pacific oysters, this is your chance.

How does the free access to the magazine work? Anyone in the Blackbird Public House, which courteously provides wifi access to its patrons, can download the freemium iOS … Keep Reading

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