Exact Editions Blog

For Librarians & Publishers

Exact-Editions-Blog

Author: adamhodgkin Page 17 of 151

Magazines and Apple’s Privacy Policy

Apple updated their Privacy Policy yesterday, it is a big revision. So important that Tim Cook posted a clear summary of their position, which anybody in the digital magazine or digital publishing business needs to digest and understand.

A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product. But at Apple, we believe a great customer experience shouldn’t come at the expense of your privacy.

Keep Reading

Minding our ABC

“The Audit Bureau of Circulations (UK) or ABC was founded in 1931….. to provide an independent verification of circulation/data figures to facilitate the buying and selling of advertising space within UK national newspapers.” (Wikipedia).

The ABC expanded rapidly to add magazines to its audits and for 70+ years served the publishers and advertisers who supported it with a steady and generally reliable service. Since the emergence of the web and digital publishing it seems to have lost its … Keep Reading

Logging in ByPlace and the Scottish Referendum

Some Scottish University have logged in for ByPlace access to Prospect and the New Statesman for the period of the Scottish Independence referendum. Good news for the Student Unions of Aberdeen, Stirling, Napier and Dundee in Fresher’s week as new students arrive many of them with the right to vote in the referendum in 3 weeks.

Here is a picture of the access zone now available at Strathclyde:

StrathclydeZone

 

So what is the user experience for a Strathclyde student (or … Keep Reading

Scottish Referendum ByPlace

Exact Editions ByPlace technology makes it possible to use and read magazine apps for free in specific locations.

This technology is getting an exciting and innovative use for the next four weeks as we lead up to the Scottish Independence Referendum. Two magazines using the Exact Editions app platform: Prospect and the New Statesman are projecting their apps for free at locations (bars, hotels, clubs, libraries etc) in Scotland. The Act of Union came into effect 214 year … Keep Reading

Disruptive Innovation in the Magazine Industry

Clayton Christenson’s theory of disruptive innovation has had enormous influence on management thinking and investor’s approach to information technology.

The basic idea is explained at his web site.

As companies tend to innovate faster than their customers’ needs evolve, most organizations eventually end up producing products or services that are actually too sophisticated, too expensive, and too complicated for many customers in their market.

Companies pursue these “sustaining innovations” at the higher tiers of their markets because this is

Keep Reading

Page 17 of 151

Powered by