The Gooner is the fanzine for the Arsenal Football Club. Saturday was a big day, as the Arsenal have not won a big trophy for 9 years. The Gooner did a great job of whipping up international interest — and attracting new readers and subscribers to their magazine app using the Exact Editions ByPlace promotional tool. The publisher of the Gooner decided to make the app free for full access at a variety of locations (mostly bars) across the … Keep Reading
Author: adamhodgkin Page 19 of 151
Exact Editions new ByPlace promotion system enables publishers to promote free access to magazine apps ByPlace. Any publisher with an iOS app on the Exact Editions platform can now offer free access to the magazine app via specific locations. To do this a publisher logs on to his account at Exact Editions. Choosing the ByPlace option, the publisher then drops a pin on the precise zone where the free access will be available. As it could be the … Keep Reading
Exact Editions today releases a brand new tool for promoting magazine apps. All the Exact Editions iOS apps (7.4.1) now have ByPlace awareness which tracks their position in the real world. Taking advantage of this, opt-in only, on board ‘location awareness’, publishers can select locations from which their apps will be completely free and open access. In such publisher defined zones, the apps will be completely accessible. Free and open for as long as the customer remains in the relevant … Keep Reading
Exact Editions continues its ByPlace revolution with a demonstration of the power of free promotion. This summer six outstanding literary and current affairs magazines, will be freely available at prominent literary events across the United Kingdom.
Starting with the Oxford Literary Festival this weekend, six literary/ideas magazines of distinctive style and panache will be available for free to visitors at these festivals. For the next 10 days in Oxford, the magazines are free to download if you have an iPhone … Keep Reading
The Guardian has attracted an impressive group of digital experts for the Changing Media Summit taking place tomorrow and on Wednesday at Kings Place.
Since we are now beta-testing ByPlace Promotion for iOS apps, Exact Editions will be providing free access to the Dazed & Confused app and the Prospect ByPlace app, by kind permission of the publishers, in the environs of the Kings Place conference. If you are attending the Guardian’s superb conference or are near Kings Place in … Keep Reading