I write this post as Exact Editions have added a score of new titles to the platform in the last six months. This acceleration on content acquisition got me thinking about the battle for ‘real estate’ in the digital publishing world. With several established online magazine platforms on the market, it has now become a competition to convince publishers to come aboard. There is a kind of Noah’s Ark situation going on, with magazines scrambling to find a vessel as … Keep Reading
Tag: Publishing Page 1 of 2
At Exact Editions, we specialise in assisting publishers with breaking into the institutional market. In recent years, we have proved that there is a broad and exciting landscape for academically relevant magazines to explore. Selling site-wide subscriptions to universities, research institutions and corporations opens up a path for increasing annual revenue.
Additional revenue aside, the institutional market represents a real opportunity to establish a new, young readership that will be responsible for the future longevity of the magazine. Students who … Keep Reading
Welcome to another new regular feature from the Exact Editions team — Archive Flashbacks! We thought that with so much content at our fingertips it would be a shame not to share some of it with you.
This will be happening every Monday so make sure to check in and start your week with some fresh reading material. We will be jumping from modern art to botany, from prize-winning literature to the history of the Catholic Church. Articles will be … Keep Reading
When it comes to selling subscriptions to institutions there are several key factors to consider; the quality of the product, the pricing of the product and how to spread the word about the product. A strong marketing strategy can go a long way in securing subscriptions which will continue to renew year in, year out, providing a consistent and welcome revenue stream to publishers.
In this symbiotic relationship, the publisher brings the food and wine (content); and Exact Editions provide … Keep Reading