Exact Editions Blog

The patter of references to Google Book Search in these blogs since August may have betrayed our interest in offering a service to book publishers. We have for some weeks been testing how Exact Editions works as a promotional service to book publishers and the first customisation is now in the open for Berkshire Publishing at http://www.exacteditions.com/berkshirepublishing.

Berkshire Publishing is a young and highly innovative publisher of academic and general reference titles (Berkshire MA not UK). They have produced … Keep Reading

Calcio Italia, a new magazine in nostra edicola for followers of Serie A

• Plenty of sold out back issues. Calcio Italia needs a complete digital archive.
• Adrian Mutu gets my vote for player of the season.
• Channel 4 have always had good coverage of Serie A. Cool that the publisher already has an ad for the digital edition of Calcio Italia in the Channel 4 web service.

This is our first football magazine and the 56th title … Keep Reading

A few years ago, the standard view was that magazines and books needed a suitable digital file format in which they could be stored (something which might become an industry standard like the MP3 was for music). The internet was the powerful new way in which publications would be shipped. To this way of thinking, digitization was all about electronic delivery. It seemed kind of obvious that this was the road ahead, and most of the companies, our competitors, … Keep Reading

One of the Exact Editions innovations is that we render phone numbers clickable (provided that they are in the ‘international format’). This means that readers browsing our magazines can to click on the phone number to call the listed phone number (assuming that they have VOIP or Skype), which probably belongs to an advertiser. Here is an example:

AnOther Magazine

Spring / Summer 2007

Page 416

The clickability of the phone numbers does not show up on the clipping (the … Keep Reading