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Why the new iPad is just the iPad

There was quite a bit of momentum behind the idea that the new iPad would be called iPad 3. So much so that there was a rumour shortly before the presentation that it would be called iPad HD.

Some of the reviewers found it easier to refer to their review device as iPad 3 — even John Gruber headlined his review iPad (3)…though he clarified this as “the new iPad a.k.a. (for comparison’s sake) the iPad 3”.

Why … Keep Reading

MLA Guidance on how not to Cite a Tweet

Last week there was a flurry of blogs and a twittering of tweets about some new guidance from the Modern Language Association (of America) on How Do I Cite a Tweet?

The nub of their advice is that

Begin the entry in the works-cited list with the author’s real name and, in parentheses, user name, if both are known and they differ. If only the user name is known, give it alone.

Next provide the entire text of the tweet

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Why McLuhan would have loved Apple’s iPad presentation

…..because he could have written the script.

The video of the event is here. It was a fascinating presentation and convinces me that Apple still has a considerable lead over its potential rivals. The iPad is already an extraordinary product with a remarkable impact on the way we work and think. The presentation gave some clues as to how this impact could yet become even greater.

Here are a few of the things that Marshall McLuhan would have chuckled … Keep Reading

Luxury Magazines and iPad 3

Apple has not actually told us that a new ‘retina display’ iPad will be launched next week. But that is what is being confidently predicted.

 

I am going to join the crowd that thinks we will be shown an iPad 3 next Wednesday and it may start shipping very shortly afterwards. It will be a ‘retina display’ device, four times as many pixels in a package that is very much the same shape and dimensions. Possibly slightly … Keep Reading

Adobe’s Liquid Layout

PaidContent and magCulture have posted video of Adobe’s Kiyo Toma demonstrating some ideas for liquid layout.

What do you make of the demo? My impression is that his comments betray real uncertainty about whether this approach can possibly be right. This is not a completely confident presentation. The problem is the starting point.

Adobe seems to be assuming that with a magazine on the iPad you need to have a rearranged layout for the magazine when it is viewed in … Keep Reading

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