My colleague has just reminded me that the blogosphere is waiting to hear whether I completed the New York Marathon last weekend. Yeah right! But since you ask, I did, and great fun it was. Apart from the last two miles in Central Park when my legs decided that they were really not intended for such distances.
I knew that the flight home was going to be a challenge; the idea of sitting upright for seven hours with ‘wooden’ legs … Keep Reading
The combination of a fierce recession and a big shift in advertising budgets towards new Media is making life very difficult for newspapers and consumer magazines. Take this article in this week’s Advertising Age, Will Print Survive the Next Five Years?
… Keep ReadingIn the worst-case scenario, however, advertisers won’t come back. The downturn will drive them into the arms of efficient electronic media that can better demonstrate a higher return on investment. Auto looks likely to behave that way. Marketers
Reading The Spectator on your TV
If buying a Wii to improve your fitness and well being is not enough for you, its also quite OK to buy a Wii so that you can project your magazine subscriptions on to the TV in your lounge or kitchen.
Just a reminder that digital editions benefit from being pure web solutions. If a digital magazine or book runs on any standard web browser then it should run on any new web-connected gadget … Keep Reading
Speaking of the ecological impact of print (which we just were): we have had a nice bouquet from Ecovelo:
… Keep ReadingThe Exact Editions interface is one of the best online magazine interfaces I’ve seen, providing the ability to zoom each page and navigate through the document using embedded hyperlinks, spread thumbnails, and navigation buttons on the interface. In my opinion, the EE interface is even better than a high quality, fully bookmarked and linked PDF document. The page scans
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