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Are Magazines About to be Forked?

Forking happens in software projects when a developer or group of developers takes code that has been developed by one community for one purpose, and then duplicates that code and takes it off in another direction. Forking an operating system or an ‘open source’ software project or application may be perfectly legal and within the spirit of the free software. For example, Google launched Android as a free and open operating system for mobile software development and more or less … Keep Reading

Searching Magazine Apps

Exact Editions apps are all searchable. Individual issues can be searched; years, decades and all the available archive can be searched from within the magazine app. We have recently introduced a new search engine and an improved interface for browsing magazine archives and selecting the focus for a search.

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Selling Subscriptions in iTunes

iTunes newsstand has been a remarkable success for the magazine industry, and the success has overturned some standing assumptions.

First, there is a general point which may be of some interest to a broader community of Apple watchers and publishers. Magazine subscriptions through iTunes have worked at much higher prices than would be believed by most outsiders. There is a fairly widespread view that apps have to be very cheap to work in the iOS economy (and perhaps that they … Keep Reading

A little Christmas gift from Exact Editions & our Publishing Partners

To get into the festive spirit we have teamed up with our Publishing Partners to bring a Christmassy treat to all of our Facebook fans.

Every day during the Advent season, an article or two is being made available to view for free on the Exact Editions website and on the Newsstand App.

Exact Editions Advent Calendar

So far we’ve had articles from many titles including Total Politics, The Oldie, Geographical and Gramophone. We’ve also given away discount codes for magazines … Keep Reading

Why the Product is not the Product

There has been a noticeable retrenchment in magazine publishers’ expectations of what an app should do. Mashable carries a quotation from David Carey, President of Hearst Media in the US, one of the industry’s biggest hitters:

When Hearst first launched digital editions for the iPad, it loaded its titles with interactive features — features, Hearst President David Carey said, readers don’t necessarily want.

“We had to find out whether people wanted something all-new and interactive, or if they just wanted

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