Exact Editions is running a public poll to find out how we think that magazines will be read in ten years time. If you haven’t yet voted on the issue, please do so.
The sample voting is still small, but I am not surprised that the leading candidate in this race is:
The tablet (something like the iPad)
This is beating ‘print on paper delivered via physical distribution‘. A bit lower down the list is the option for … Keep Reading
We are running an on-line poll on the way that magazines are to be read 10 years from now.
If this is an issue on which you have views, go and cast your vote. Remember we are not asking how magazines will be read next year, or in 2012, but in 2020! These are the choices:
Exact Editions has always worked to help publishers offer digital editions to existing print subscribers. Our first contract made provision for what we called ‘Combined Subscriptions’ a route whereby a publisher could add the digital sub for any of his print subscribers. In practice, this never worked too well (uptake was slight in most cases). For quite a few reasons:
Nicholas Negroponte, interviewed on CNN, makes the bold claim that (physical) books will be gone by 2015. I am supposing that he means more precisely that at some point in the near future, books will be more read and browsed as digital resources than as print on paper objects. To sharpen up the prediction, in which year will we see the switch over point, when more books are read on a digital medium than in Gutenberg-style print on … Keep Reading
SXSW World is the second magazine to use the Exact Editions iPhone/iPad app platform for free distribution. Dazed & Confused was the first.
SXSW World, as you have probably guessed, is the magazine from the organizers of the wildly successful music/film/technology/culture fest held each spring in San Antonio, Texas. With an iPad or an iPhone you can now read this quarterly magazine for free. In this blog we are going to use it to pin-point the basic controls that are … Keep Reading
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