
Marc Benioff’s purchase of the magazine Time for $190 million seems to be part of a trend: billionaires buying prestigious magazines and newspapers. The trend includes Michael Bloomberg buying Businessweek, Laurene Powell Jobs investing in the Atlantic and Jeff Bezos buying and investing in the Washington Post. So why are these software billionaires buying such challenged assets at prices that are at least respectable in comparison to the valuations that might have been offered by traditional media investors? … Keep Reading
