Exact Editions Blog

Richard Charkin (Exacutive Director at Bloomsbury and – to declare an interest – friend of many years standing) is quoted in the Guardian on the permanence of books:

‘There will continue to be a market for printed books for a very long time. I believe the bulk of people will still prefer to hold, feel, treasure, give, receive, display and read a printed book.’

Although, in some moods I am inclined to agree with Charkin: what if he is whistling … Keep Reading

The Exact Editions import process now makes post codes live, clickable, resources. We have been doing this for a week. It is not easy to predict all the doors that this might open for our publishing partners. But it is very clear that it makes advertisements more useful and more interesting. Take a simple classified ad in the Quaker weekly The Friend, which we distribute every Friday. The Penn Club has a regular ad in the magazine:

The Friend

Yesterday’s FT had a piece about mapping as an interface to the web. This is one view on why this change is important:

Erik Jorgensen, a senior executive in Microsoft’s online operations, says the software company is building a “digital representation of the globe to a high degree of accuracy” that will bring about “a change in how you think about the internet”. He adds: “We’re very much betting on a paradigm shift. We believe it will be

Sure, it is already happening. Today I followed a link from Om Malik, where he was talking about movie clips popping up within Skype conversations (apparently that is coming — and I totally agree that Skype video calls work very well, so why not include video in the conversation?). Anyway, Om was citing the way that TV shows are now using Skype interviews, here is a link to Oprah doing it. Well that is interesting, and the Skype … Keep Reading