Exact Editions began with the goal of delivering magazines, issue by issue, as subscription services for web browsers. For various reasons, some of which I may have forgotten and some of which are deeply ideological, we took the view that the service had to be a pure web service. Every page of every magazine should be rendered as a web page, so that it could both link and be linked to. This is still the underlying, database-driven, system that underpins … Keep Reading
Author: exacteditions Page 30 of 33
We all know Google’s mission statement: “to organize the world’s information and make it universally accessible and useful.” (Google: Company Overview). Amazon has a vision statement that you may have encountered: “Our vision is to be earth’s most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.” (Amazon: Corporate FAQ’s). I bet you did not know that Apple has a ‘sort of’ mission statement on … Keep Reading
I have been watching my colleagues use an iPad at the other end of a Skype conversation since April 5th and earlier in the week had a chance to actually use one for the first time. It doesnt take any time at all to get quite used to it! Now I am back in Italy and my own ‘Italian’ iPad was awaiting me — there is actually hardly anything at all Italian about it, except the Italian in the iTunes … Keep Reading
And of course as an iPhone app. Available here.
This week’s issue is available in its entirety for free through the app, and for the next three days of BEA the Publisher’s Weekly daily specials will also be freely viewable within the iPhone/iPad apps.
The decision to develop this app was taken at short notice (less than two weeks before it was needed) and we were perhaps fortunate that the Apple approval process came through just in time for … Keep Reading
Jacob Weisberg, a distinguished journalist and Chairman of the Slate Group, has an article in this week’s Newsweek which crystalises and epitomises some of the confused reactions of the magazine industry to Apple’s iPad. Apple’s Bite: publishers should beware the iPad is a clever but crass and logically inconsistent article and I recommend it in full for its cleverness and its instructive inconsistency. In a nutshell, Weisberg’s position seems to be that the iPad is potentially a game-changing device but … Keep Reading