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Syncing Multiple Issues and Bonus Media in Apps

Last week Exact Editions introduced an upgrade to the iOS app platform. The new release (4.1.0) sees two important improvements.
First, publishers can now incorporate ‘Bonus Media’ in an app on the iPad — and for the moment, this deeper level of interactivity will only be available through the iPad. The solution we have built enables a magazine to offer its iPad readers, short video clips, sound and additional photo images (eg from a sporting event or a fashion shoot)
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Google goes into Culture Commerce

The rumour mill has it that Google will launch a Chrome netbook, cloud-based, computer before Christmas or early in the New Year. When you put this rumour alongside the others coming from the Googleplex you get an interesting picture

  1. Is Google going to buy a big package of movie rights? Is that why it has hired the former Netflix executive George Kynci?
  2. Google is possibly quite close to signing a deal with the major music labels for its cloud-based
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The Economist’s Economical and Effective iPad App

And having played with it a bit, I would say that it is a very nice production. Take a look at it here.

There are four aspects to the Economist app that I particularly like:

  1. It has been delivered as a complementary (ie free) offering to all existing subscribers. Exact Editions has been helping magazine publishers to make this bridge to current print subscribers for a while, but a lot of industry experts seem to think that this is
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Apple’s Next Announcement: Android Compatibility?

It seems as though the Apple announcement about the availability of Beatles music via iTunes was not such an earth-shaker. Fred Wilson’s tweet was the best riposte that I have seen so far (“I’ve had the Beatles on iTunes since I bought all of their CDs and ripped them back in 2001 #muchadoaboutnothing” tweets Fred).

But here is an announcement that really would surprise the digerati: Just suppose, Apple decides to offer the iTunes app store via Android?

I guess … Keep Reading

How will we be Reading Magazines in 2020?

We have been informally polling readers of this blog to find out how we think magazines will be read in ten years time (you may still enter the poll here). We offered eleven different options for magazine reading a decade from now. According to those who have completed the magazine poll these are the likeliest options:

  1. On a tablet (something like the iPad)
  2. In print on paper delivered via physical distribution
  3. On an e-ink device (something like the Kindle
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Page 20 of 31

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