Every couple of months we have a site upgrade. The software that runs our service, the databases and the individual user accounts, is enhanced with a new version. We do this so that additional features can be added to the service, and usually there are some small but subtle changes to our interface. Today, our Technical Director told me that there had been a site upgrade and that with luck no changes at all would be apparent. Why have a change which changes nothing?

While I was pondering this, he told me that the point of the new release was so that we could accommodate linguistic changes……So here is a clue:

About half the consumer magazines in the world are published in languages other than English. At some stage we need to be capable of delivering them.

Dont you love the newsagents that you see in big capital cities that are stuffed with magazines and newspapers in umpteen different languages?