Intentionality is a philosophical term of art, and it refers to or ‘points to’ the directedness or aboutness of much of our mental and linguistic activity. Of much of our action. But ‘intentionality’ has also been used by web commentators, John Battelle, for one, when he considers the extent to which Google is striving to build a method of search which captures the user’s intent and which is at the same time harvesting and modeling intentions and desires:
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