We were not able to get across to the PPA conference so we relied on reports blogged for the Guardian’s Organ Grinder by Stephen Brook and Jemima Kiss. I was struck by the quoted comment of Stevie Spring (CEO of Future Publishing):
Spring also pours scorn about predicts of the digital future. “Anyone who has a forecast beyond six months is fooling themselves because none of us have a clue.”
That seems broadly right! Though, at Exact Editions, … Keep Reading
Joel Rickett, who writes for The Bookseller, gave me a helpful run-down on why World Book Day has been such a success for UK book publishing and bookselling. Right at the heart of its success has been the ‘incredibly potent voucher scheme’ which puts a £1 book token in the hands of millions of children each year. This focus was a masterstroke because, from the off, it secured the goodwill of parents and teachers. Joel points out that there … Keep Reading
More on the lessons that can be learned from World Book Day.
Its a striking tribute to the success of WBD that it has gathered support from all sectors of the book trade: publishers, authors, shops and retail, libraries and schools and of course the consumers. Everybody has been pushing and the Booksellers Association has been in the lead. I asked Tim Godfray, ceo of the BA, about their involvement and in his words the promotion has been ‘without … Keep Reading
Design and highly visual magazines seem to work in a particularly interesting way through the … Keep Reading
Juan Antonio Giner’s Innovations in Newspapers blog has lots of good pictures of the Sarcozy result. Some of the best come from my daily read, La Repubblica.
Juan also has a gripe about the lack of coverage on their web sites from The Independent and The Economist. He is of course right (though by today, in both cases, the web sites have caught up – he was blogging on Sunday when many newspapers leave their web sites quiet). … Keep Reading
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