Today we’ll be demonstrating how you can integrate ISBN Reading Rooms into your email marketing campaigns.
ISBN Reading Rooms is the free service of Reading Rooms for Books, a book marketing tech that publishers can employ across all digital channels to reach larger audiences and increase book sales.
Why Use ISBN Reading Rooms in Email Marketing?
- The ISBN Reading Rooms service allows you to freely upload an unlimited number of PDFs to the platform.
- You are able to select how many pages at the front and back of each book to make available for preview and choose which purchasing page to direct readers to through the ‘Buy here’ button.
- The books are displayed in their original print format; ad-free for a clean reading experience.
- There is an advanced search function, to allow readers to see the breadth of content covered.
e.g. The Punk Rock Politics of Joe Strummer by Gregor Gall (published by Manchester University Press) ISBN Reading Room link: exacteditions.com/isbn/9781526148988
Why don’t you try searching the book for ‘The Clash’?
Publisher Spotlight: Renard Press
Renard Press uses ISBN Reading Room links to provide their mailing lists with the option to ‘Read a bit’, encouraging users to buy and pre-order the books by giving them a feel for the content.
Publisher Spotlight: Manchester University Press
Manchester University Press uses ISBN Reading Room links to pre-publication books in their ‘Bookshop Mailer’. This a regular newsletter to booksellers, which is designed to help them find out more about upcoming trade titles.
Start creating ISBN Reading Rooms for free here: https://publisher.exacteditions.com/self_service/signup
To celebrate the recent launch, we’re offering a discounted price on Reading Rooms Pro (paid service) until the end of 2022. Please get in touch at firstname.lastname@example.org for more information.
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