Spotted on the London Underground, Apple’s latest CBS Outdoor Campaign for the iPad. Out of 300,000 Apps, they have chosen to feature the Dazed & Confused Magazine App. The Exact Editions developed App holds the iconic magazine’s Twenty Year archive, with every issue available at the tap of a button. The chosen cover is from the December 2012 issue featuring renowned stylist Nicola Formichetti (picture of the ad on his Tumblr) and J-pop Princess Kyary Pamyu Pamyu.
The App features –
- Social Media Sharing
- Bookmarking across the entire archive
- Syncing issues for offline reading
- Access for Print and Digital subscribers
- Live Links to email addresses, websites, telephone numbers etc.